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In The News
January 2010: Setting and Achieving Your Goals in 2010 by Andrea Testi
Yikes! It’s the beginning of a New Year and I’m already behind. If you’re like me, you’ve got great expectations for your business in 2010, but you already have dozens of things demanding your attention, and no clear objectives set. Without a plan, it’s easy to spend the whole year attending to pressing day-to-day details instead of focusing in on activities that actually grow your business. Developing an annual
plan is a way to step back from the daily routine, set goals, and think through the best strategies for reaching those objectives.
“SMART” is a common technique that provides direction in the goal setting process.
Following is a traditional definition of this acronym; however, be creative and customize to match your needs:
S=Specific – not just “grow your business” – grow how?
M=Measurable – set fiscal and other quantifiable milestones.
A=Action – tell what specific actions you will take to reach the goal.
R=Reachable – be realistic and start off small – a goal doesn’t have to be sweeping to be valuable.
T=Time-bound – include deadlines and checkpoints to be sure that you are on schedule.
Setting goals and staying on course to achieve them is an exercise most business owners find angst-ridden. That’s where the team at the TVCC BizCenter comes to the rescue. Your individual business advisor can be your ‘goal buddy’ all through the year; helping you:
• Define what success means to you
• Set realistic goals to increase your business success
• Establish priorities
• Keep you on track and hold you accountable
• Stay motivated and determined
• Celebrate your successes
Call the TVCC BizCenter at (541) 881-8822 ext 356 to schedule your individualized advisory meeting. That way when this time next year does get here, you can sit back, assess your progress, reflect, appreciate your successes, learn from your misses, and then set even tougher goals for the following year.