Start a Revolution in Your Management Thinking ! Although Ben Franklin is best known for being a patriot, diplomat, and inventor, he first rose from obscurity to become one of the most influential and successful business owners in Colonial America. In fact, Franklin was so successful that he was able to retire at ag…
This introductory textbook covers a wide array of business topics, from social responsibility in the global economy, to starting a business, from management to marketing, to the impact of technology and information. Four audio CDs contain review material...